Dot Brand and New gTLD Services

Since 2012, hundreds of new domain extensions have launched, meaning there are hundreds of new Top Level Domains (TLDs) in use, for example .apple, .law or .nyc. These changes have brought both complexity and opportunity.

Dot Brand Registry
Companies apply for a dot brand registry for a combination of the following reasons:

  • To protect intellectual property
  • To communicate more effectively under one globally applicable master brand
  • To invest in innovation, a super-fast Internet enabled database with many applications beyond branding
  • To enhance security and stability through direct control

Our Valideus consulting division guides brand owners, IP and IT professionals through the entire process; evaluation, application, compliance, launch and use case strategy.

Our clients include top name brands and global leaders in e-commerce, banking, consultancy, fashion, food, insurance, media, software and travel. They come to us because of our success rate —98% of our applications scored 100%.

For those who already have a dot brand we provide day-to-day supervision of dot brand registries to ensure they deliver value.

Geographic, Generic and Restricted TLDs
We advise geographical or community registries on policy development and operational practices.

Our Front End Registry Management services ensure smooth day-to-day operation, and our Validation service ensures the right domains get to the right people.

We have a sophisticated online validation platform that connects with any registry and clients have included .Amsterdam, .Bot, .Brussels, .Cymru, .Eco, .London, .Tickets, and .Wales.

To learn more about dot brands and TLD services, visit our Valideus division.

 the appeal dot brands cta

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